Shopify or Managed WooCommerce Hosting in 2019?

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Shopify vs WooCommerce The Power of WordPress I've always used WordPress for all of my different websites including affiliate sites, learning membership sites and this blog too. The main reasons being that WordPress is extremely powerful, great for SEO and that it has a ton of plugins which are widely available to fulfill any function you might ...

German VAT for Amazon Sellers and What It Means

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The law has recently changed in Germany and this will soon change for all of the European marketplaces. Germany is clamping down on on Amazon.de sellers and is now enforcing much stricter compliance with its VAT rules. Amazon.de has sent out notice to all of its sellers that are required to comply to upload their ...

Design Money Making Klaviyo Emails

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The most important elements of Klaviyo Emails are: HeaderBody Content with Imagery Call to Action (most important)Social Links or Footer For the header, just having a bit of branding (your logo) is enough. Ideally color should match your branding on the email. Consider your mission and audience. If you're promoting a relatively simple product, there's really no need ...

Klaviyo Shopify Basics 101

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When you open up the Klaviyo Dashboard, it should look something like this: Flow revenues are those attributed to the automated emails whereas the campaign revenues are attributed to one-off campaigns. Klaviyo <-> Shopify One Click Integration The great thing about Klaviyo (more details in this Klaviyo Review) is the one click integration with Shopify. As a result ...

Lifecycle Email Marketing with Klaviyo

Make sure to checkout Klaviyo eCommerce Segmentation. You can learn more about Klaviyo generally in my review here. Custom Email Automation Series If you're doing a ton of Facebook Ad Spend, then the above image might look familiar to you. It follows a very similar sort of cycle -- Top of Funnel, Middle of Funnel and Bottom ...

Shopify Removes Beeketing

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Shopify has announced that it will remove all Beeketing apps from the Shopify store by tomorrow (and they've locked the post so no one can comment). The apps include: Sales Pop by BeeketingCountdown Cart by BeeketingFacebook Chat by BeektetingBetter Coupon Box by BeeketingPersonalized Recommendation by BeeketingHappy Email by BeeketingMobile Converter by BeeketingBoost-Sales - Upsell - Cross-sell ...

eCommerce Segmentation: Understanding Your Customers

Klaviyo eCommerce I've written in this Klaviyo Review before about why I think it's the best email marketing solution for Shopify store owners (and probably for WooCommerce too). If you're already using Klaviyo, then this post is for you. Firstly, what is segmentation? Segmentation means using data to sort your addressable audience into groups with common characteristics ...

TransferWise vs Revolut

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The battle for dominance in digital banking is in full swing. The traditional banking dinosaurs are losing market share to the digital upstarts and potentially to established tech firms like Facebook (Libra) and Amazon if they go ahead with financial products. You can read my review of Transferwise. Don't Keep All Of Your Eggs in ...