Lifecycle Email Marketing with Klaviyo

This is a continuation from Klaviyo eCommerce Segmentation. You can learn more about Klaviyo in my review here. Custom Email Automation Series If you're doing a ton of Facebook Ad Spend, then the above image might look familiar to you. It follows a very similar sort of cycle -- Top of Funnel, Middle of Funnel and Bottom ...

Shopify Removes Beeketing

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Shopify has announced that it will remove all Beeketing apps from the Shopify store by tomorrow (and they've locked the post so no one can comment). The apps include: Sales Pop by BeeketingCountdown Cart by BeeketingFacebook Chat by BeektetingBetter Coupon Box by BeeketingPersonalized Recommendation by BeeketingHappy Email by BeeketingMobile Converter by BeeketingBoost-Sales - Upsell - Cross-sell ...

eCommerce Segmentation: Understanding Your Customers

Klaviyo eCommerce I've written in this Klaviyo Review before about why I think it's the best email marketing solution for Shopify store owners (and probably for WooCommerce too). If you're already using Klaviyo, then this post is for you. The Fundamentals -- Segments vs Lists Segments are dynamic and the people that fill segments are those that ...

TransferWise vs Revolut

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The battle for dominance in digital banking is in full swing. The traditional banking dinosaurs are losing market share to the digital upstarts and potentially to established tech firms like Facebook (Libra) and Amazon if they go ahead with financial products. You can read my review of Transferwise. Don't Keep All Of Your Eggs in ...

Titanium Tea — My New Favourite Morning Drink

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I'm big on morning routines and for many years, I'd always have coffee when I'm journaling in the morning. Now Tim Ferris has introduced me to something even better -- Titanium Tea! This is just aged pu erh tea, Japanese green tea (sen cha), ginger, turmeric and coconut oil. I'll take a small tea spoon of ...

Transferwise Review

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After having used TransferWise for 5+ years, I get asked a lot whether I recommend it. In this period of time, I've seen a lot of freelancers and companies that I work with use TransferWise. Depending on the country of citizenship and residency that you open TransferWise with will determine which currencies in which you can ...

Principles Life and Work Notes

Ray Dalio's book, Principles, is definitely one of my favourite books of the year. Ray Dalio also has an app. My summary notes are here: Ray Dalio’s Life Principles YouTube Animation: https://www.youtube.com/watch?v=B9XGUpQZY38 Think for yourself to decide 1) what you want 2) what is true and 3) what you should do to achieve #1 in light of #2, ...

How to Be a Learning Machine

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The Benchmark Warren Buffett once mentioned in a TV interview that he doesn’t listen to podcasts because he can’t consume the content as fast as he can read. He reads 20–25 books a week. Imagine that. That’s more than what most people read in a year. But then again, Warren is not like most people. Charlie Munger, his ...