Facebook Advertising is the number one driver of sales for my Shopify store (and a significant driver for Amazon).
The great thing about running Facebook Ads to Shopify is that you can see the direct cost/return within the Facebook dashboard. Facebook has made a lot of changes, mostly for the better, so the data might take a bit longer to find.
You’ll need to set up a conversion pixel first. Once you have your pixel,
{% if page.title == "Title of the Conversion page" %}{% endif %}