The Ultimate List of Amazon FBA Tools

This past year of 2020 has been a very challenging one for many of us.

One of the effects of lockdown has been the acceleration in the adoption of eCommerce as everyone has been forced to stay home which has increased Amazon’s online customer reach dramatically.

According to Amazon’s Q4 Earnings Report, third party marketplace sales rose 60% year on year during the Black Friday-Cyber Monday period in 2020.

Amazon sales chart
Number 1 Ecommerce Store

I expect 2021 to be an even stronger year for the Amazon marketplace with Amazon Prime Day and then the next Q4 crazy selling spree just around the corner. Chance favors the prepared mind. I also expect Amazon FBA Businesses to become more valuable as investors start piling in.

I’ve compiled a list of FBA tools available (work in progress) to help you grow your Amazon business this year.

If you’d like the full list (PDF) emailed to you once it’s ready, get notified here

Having the right tools is essential to not only growing your FBA business but also managing it. Something as simple as a reimbursement tool will save you/your employees a ton of time and get the money that’s owed to you from Amazon.

We’ll start with my favourite tools and then other tools that I’ve never tried before. If you have suggestions, please feel free to email me and let me know.


Helium 10

helium 10

Helium 10 is a suite of Amazon FBA tool that helps Amazon sellers save money and time. It’s one of the most widely FBA software that’s used by Amazon FBA sellers and a popular alternative to Jungle Scout.

Top Helium 10 tools:

They’re an all in one solution which includes:

  • Keyword research
  • Amazon trends finder
  • Listing optimization
  • Reimbursement assistance
  • Inventory protector
  • Hijacker alerts
  • Alibaba Supplier Finder
  • Mobile App
  • Landing Page builder for lead capture

Learn more about Helium 10 and Helium 10 Discounts are available.

Jungle Scout

jungle scout

An alternative to Helium 10 is Jungle Scout. It’s an FBA tool that helps with finding winning products, get an estimate on sales, keyword research, and competitor intelligence.

  • Opportunity Finder
  • AccuSales Estimates
  • Product Database
  • Opportunity Finder
  • Supplier Database
  • Keyword Scout
  • Rank Tracker

Learn More

Viral Launch

viral launch

Initially intended to help you do product launches by doing keyword targeted giveaways on Amazon, they’ve since evolved to become an all in one Amazon dashboard as well.

  • Product Discovery
  • Market Intelligence
  • Keyword Research
  • Competitor Intelligence
  • Listing Analyzer
  • Keyword Manager
  • Listing Building
  • Split Testing

Learn More



Sellics pitches themselves as an all in one platform but really the most valuable feature for FBA sellers is its Amazon PPC management feature. If you’re looking for an all in one, honestly I think that Helium 10 is the way to go. However, if you’re spending serious bucks on Amazon Sponsored Ads, then having a dedicated PPC software tool like Sellics will be essential. 

  • Amazon SEO Sonar Keyword Research
  • Amazon Sponsored Ads with AI Automation
  • Sellics Profit with Mobile App
  • Reviews Management
  • Amazon Educational Academy
sellics reporting
Amazon Sponsored Ads Benchmark Report

You can see how your Sponsored Ads are doing with this report.


Dashboard to figure out exactly how much profit you’re making in real time with HelloProfit.

While it’s nice looking at Amazon’s top line sales figure, knowing how much you’re making after expenses is much more useful.

HelloProfit Dashboard

The visual dashboard they have is nice and you can add all of your different Amazon accounts from different countries.

Learn More


Not the most exciting, I know.

But sales tax compliance still needs to be handled so you may as well automate it to make this process less of a headache. You automate sales tax calculations & returns.

Learn more



Another unexciting item, accounting.

A2X is kind of like the Zapier that connects Amazon FBA to your accounting software including Xero, QuickBooks, or Sage so that your bookkeeper/accountant doesn’t have to. As with TaxJar, another time saver.

Learn more.

If you’d like the full list (PDF) emailed to you once it’s ready, get notified here

Other Amazon FBA Tools



Another all in one FBA tool.

  • Niche Finder
  • Sales Spy
  • Easy Source
  • Niche Rater

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