When you open up the Klaviyo Dashboard, it should look something like this: Flow revenues are those attributed to the automated emails whereas the campaign revenues are attributed to one-off campaigns. Klaviyo <-> Shopify One Click Integration The great thing about Klaviyo (more details in this Klaviyo Review) is the one click integration with Shopify. […]
Klaviyo Shopify Basics 101 Read More »
The Dinosaur Mailchimp has been around for a loooong time. It’s a great starter solution. A sort of one size fits all, email marketing software that serves many industries and markets including eCommerce. If you’re looking for something fast and easy to set up, then Mailchimp is it. This is a great solution if you’re
Mailchimp Vs Klaviyo for Ecommerce Read More »
Make sure to checkout Klaviyo eCommerce Segmentation. You can learn more about Klaviyo generally in my review here. If you’re doing a ton of Facebook Ad Spend, then the above image might look familiar to you. It follows a very similar sort of cycle — Top of Funnel, Middle of Funnel and Bottom of Funnel.
Lifecycle Email Marketing with Klaviyo Read More »
Shopify has announced that it will remove all Beeketing apps from the Shopify store by tomorrow (and they’ve locked the post so no one can comment). The apps include: Sales Pop by Beeketing Countdown Cart by Beeketing Facebook Chat by Beekteting Better Coupon Box by Beeketing Personalized Recommendation by Beeketing Happy Email by Beeketing Mobile
Shopify Removes Beeketing Read More »
Klaviyo eCommerce I’ve written in this Klaviyo Review before about why I think it’s the best email marketing solution for Shopify store owners (and probably for WooCommerce too). If you’re already using Klaviyo, then this post is for you. Firstly, what is segmentation? Segmentation means using data to sort your addressable audience into groups with
eCommerce Segmentation: Understanding Your Customers Read More »